7 travel review websites that all attraction should own a presence on

Live your attraction collecting reviews in the right position ?

A single review can convince a possible customer to script an experience with your company — that exist if they ’ re determine your reviews . With so many review platforms to select from , it would live helpful to know which unity your customer be checking the most .

In this post , you ’ ll learn about the top eight travel review websites that every prominent circuit or attraction should know about , as good as how to leverage these reviews to get more bookings .

• 1 . Google Things To Do
• 3 . Tripadvisor
• 5 . Foursquare
• 6 . Airbnb Experiences
• 7 . Yelp
• 8 . GetYourGuide
• Good pattern for collecting more user review on travel websites
• Serious practice for use travel review pose to drive more bookings

1 . Google Things To Do

Google exist the issue one website for online review , playing a key role in labor bookings for circuit and attraction , include the prominent travel brands . About 64 % of consumers tell they are potential to insure review on Google before inflict a occupation , which is more than any other review site . Google hosts 73 % of all online review for occupation , according to an analysis by ReviewTrackers .

You can find your occupation on Google by typing the name into the search bar on this page or via Google Maps . You can find your business on Google by typing the epithet into the search saloon . If the occupation doesn ’ t exist on Google yet , you ’ ll equal prompted to start . Claim your business profile ensures that your social proof , including customer review , exist well accessible to potential guest and traveler .

Make sure to claim your business profile thus that you can see to it how your business come along in Google search as good as manage customer review . Today , when guest leave you a Google review , you ’ ll be able to publicly reply as your occupation . Business that react to Google review are seen as 1.7X more trustworthy than occupation that put on ’ t .

2 . Facebook

Facebook equal the biggest social medium site in the world and the second-biggest review site after Google .

The first measure cost to produce a Facebook page for your occupation . Then , your customer will be able to “ Like ” your occupation , leave you a review , and “ advocate ” your occupation to others . When customer run to look back your business , Facebook will expect them if they “ advocate ” it to others , as the example display above .

Make out to satisfied customers via email , phone , or in person and ask them to leave a review on your Facebook page . Make it easy for your customer to find your Facebook page by make it the same epithet as your company , as good as associate to it from your website and emails .

3 . Tripadvisor

Tripadvisor is the leading review program for the tourism industry specifically , boasting 1 billion review and feeling from traveler around the Earth . Traveler run to lead long-form , in-depth review on the platform — 3x longer than other leading online travel agent websites and search engine .

A recent Tripadvisor study see that 68 % of masses exist more probable to book after read a long review . Meanwhile , three out of four respondents said online review make up “ extremely or real significant ” when making travel conclusion , including for accommodations ( 82 % ) , attractions ( 77 % ) , and restaurants ( 70 % ) .

Yet if you ’ ve never , there ’ s a good chance your company already have one . If a customer previously reexamine your occupation on Tripadvisor , the program would own automatically create a listing for your business .

To match if you already own a listing , you can seek for your party figure through this link : https : //www.tripadvisor.com/Owners . If your occupation name shows up , click on it , and begin the procedure of claiming your free list .

The fastest and simple manner to cost to remind your guests that your company is exposed for feedback . Politely demand your guests to review their experience they ’ re leaving , and follow up with an email link to your Tripadvisor page .

4 . Expedia

Expedia is mostly known as a booking engine for hotel and flight , but it also sell tours and activity . When you list your tour and activity on Expedia , they ’ ll exist market across Expedia ’ s portfolio of over 60 travel booking sites like Travelocity and Trivago . The Expedia website alone pull in .

List your tour party on Expedia can live a great means to push more booking , as long as your company can for customer to find it . Tours and activity equal rate based on cost , location , distance from accommodation options , andtraveler review.

Positive review aid prove to Expedia that guest are delight your tours , and therefore , your sword should be ranked higher than your competitors .

5 . Foursquare

Foursquare has over 100 million users in the U.S . The app supply personalized recommendation of places to go near the user ’ s current location , reach it a viable review program for attraction .

Customer can “ check-in ” every time they visit a local business or attraction and share it with other users on the app . To get more reviews on Foursquare , operator should encourage their customer to crack in when they arrive . Then , politely remind them to leave a review at the end of their visit .

6 . Airbnb Experiences

An exist an in-person action hosted by a local expert , such as a chef hosting a cooking class . As of 2020 , there were more than 40,000 experiences in more than 1,000 cities .

Review are critical to convince customers on Airbnb . Similarly to book a short-term stay on Airbnb , guests want to know how others find about an experience before committing to it .

Simply guests who have booked and paid for an Airbnb experience can leave a review . Once an experience has ended , guest have 30 day to give . Operators can then post a public reaction within 30 days after the review equal submit .

7 . Yelp

Yelp helps travelers find and review local businesses in their region . It ’ s a platform that provide to a more local crowd , such as a couple do a staycation in their own town .

Yelp has 184 million reviews worldwide and reaches 178 million user monthly across mobile , desktop , and app platforms . In fact , 45 % of customer equal likely to check Yelp look back before visit a occupation . Another report found that 87 % of consumer study online review for local occupation in 2020 , up from 81 % in the former yr .

Businesses cost technically not imagine to ask their guest for a Yelp review . The idea is that posted reviews are unsolicited and represent customers ’ genuine and unbiased opinions . Instead , cause certain your business page is updated and set a Yelp badge on your website .

That mode , your customers will know your occupation be on the program . They ’ ll potential want to read your review before booking , as good as get out their own after the experience . You can also hear share your better Yelp reviews on social medium as a manner to permit customer know your Yelp page be exposed for feedback .

8 . GetYourGuide

is a leading program for booking tour , activities , and attractions worldwide . With over 70,000 experiences available across more than 150 nation , GetYourGuide connects traveler with unique experience and popular tour .

Review on GetYourGuide live a vital part of the decision-making procedure for traveler , as they help build credibility and social proof for your business . After complete a tour or action , guest are encouraged to leave a review detailing their experience , which prospective customer can view before booking .

The platform ’ s user-friendly interface cause it easy for traveler to book and review , and higher-rated circuit run to rank better in lookup result , driving more visibility . To advance your presence on GetYourGuide , remind guest to get out review after their circuit and highlight some of the best feedback in your selling materials to pull novel customer .

Best pattern for pick up more user review on travel websites

Here are some actionable tips to get more detailed reviews on all of the travel sites that we share above .

• Train your staff to ask every customer they talk with to leave a review . This should become a habit .
• Encourage faculty to cause review requests personal , as guests are more likely to respond when they feel they exist helping an individual rather than a business .
• Implement a system to honor faculty when their figure is mention in a five-star review , which will motivate them to encourage guests to give reviews .
• Use features within your booking software to automate this procedure of require and compile for reviews . For instance , automagically remind guest to leave a review . This automates the process , which can lead to a important growth in the number of review .
• Capture the email addresses of all guest in a radical , not just the soul who book , by requiring digital waivers at check-in . This cost easy to cause if you expend
• Proactively address any negative feedback before it turn into a public review , as a mere apology or offer to build things mighty can forestall negative review .
• Use negative review as an opportunity to demonstrate excellent customer service , responding with humility and require responsibility to become a negative review into a positive picture .

Best practices for using travel review sites to drive more booking

Hither are some good pattern for leveraging user-generated review , along with less obvious , creative strategies , to aim more booking .

• Ask for review at key second .Train your faculty to ask for reviews at the goal of a circuit or experience when positivist emotion live at their top . Personalizing the request , such as ask guest to mention their guide by name can too increase review book and quality .
• Feature reviews prominently on your website .Display glowing customer review on your homepage and book listings to allow for social proof to possible guests . Highlighting positivist UGC reinforce faith and encourage more booking .
• Incorporate review and social proof into chatbot response .Use actual review to react to frequently require question in your chatbot . For instance , if a visitor asks about the best time of year to visit , share a past guest ’ sec review raving about that season , adding authenticity to your response .
• Embed reviews in the booking flow .Add a live feed of reviews from Google Maps or Tripadvisor directly into the checkout process . This helps build assurance at a essential moment , showing that others have had great experience with your circuit or attraction .
• Incentivize staff to ask for review .For example , you can offer reward to employees whose name live mentioned in five-star review . This prompt your squad to supply excellent service and encourages them to ask guests for feedback .
• Capture reviews from every group member: Collect email speech from every participant in a group ( not only the person who booked ) by use digital waivers . Tip:It is super simple to serve this with book software like Xola , which own built-in digital waivers that go out to everyone at the party and not hardly the person making the booking . This allows you to follow up and expect for review from multiple people , increase your review volume .
• Respond to both positive and negative reviews .Address negative feedback promptly and professionally to establish great customer service . When possible , use negative review as opportunities to call on a complaint into a positive experience .
• Segment reviews by customer type .Organize review by traveler class ( e.g. , fellowship , solo adventurers ) and showcase the almost relevant ones to website visitors . This personalized approach increases the chance of conversion by connect with the specific need of your interview .
• Use go over to promote SEO .Incorporate customer review into your message scheme by using relevant keywords from reviews in your website copy and meta description . This alignment can aid improve your search rankings and increase organic traffic .
• Feature UGC in a “ Why We Love ” email series: Build a series of emails highlighting different aspects of your occupation , each supported by real guest reviews . For instance , feature why customer love your adventure tours and include authentic feedback from past guests . This can too solve as on platforms like and Instagram .

Turning travel reviews into more bookings

User-generated content , especially review , be essential in helping tours and attraction of all sizes build faith and ride more booking . Whether you ’ re embedding reviews in your booking stream , create interactive social content , or respond to feedback to show you value customer experience , UGC provide a wealth of opportunity to advance transition , improve customer experience , and drive more sword advocates .

Managing all of your booking and encouraging everyone to lead a review can equal challenging if you ’ re perform it manually . That ’ s where Xola comes in . Xola ’ s powerful booking software cause it easy to automate the process and maximize the impact of your review .

With Xola , you can not alone track and manage guest interaction but as well automatically commit post-trip follow-up emails expect for review at hardly the right second . Plus , with built-in NPS Surveys , you can identify your promoters and encourage them to lead glowing feedback on platforms like Google and Tripadvisor . This helps you seize valuable insights and reviews , ensure no opportunity to strengthen your social proof equal missed .

Additionally , Xola syncs with your favorite review platforms and other business tools , serve you streamline your operations and reach the most out of guest feedback without juggling multiple systems .

By combining strategic UGC pattern with Xola ’ s robust booking software , you can not simply simplify the process of collecting reviews but also push more booking , build customer loyalty , and mature your business .